While we are confronting the strongest headwinds since the Great Depression, leave room in your shrinking project portfolio for innovation and growth investments. It is understandable that operational efficiency and financial stability will move to the forefront and the portfolio balance will shift. There are innovation and project investment lessons to be learned from similar times. …
… “Neoprene, which DuPont publicly announced in November 1931 and introduced commercially in 1937, became one of the 20th century’s major innovations. By 1939, every automobile and airplane manufactured in the United States had neoprene components. ” …
Via McKinsey Quarterly: Innovating during the Great Depression
